Privacy Policy

This Privacy Policy describes how Via 313 ("we," "us," "our," or "the Company") collects, uses, discloses, retains, and protects information about you when you visit our website at food-via313.rest, place orders, interact with our online services, or otherwise engage with us. We are committed to protecting your privacy and handling your personal information in a transparent, responsible, and lawful manner consistent with applicable United States federal and state privacy laws.

Please read this Privacy Policy carefully. By accessing or using our website, placing an order, or otherwise interacting with Via 313, you acknowledge that you have read, understood, and agree to the practices described herein. If you do not agree with any part of this Privacy Policy, please discontinue use of our services immediately.

We encourage you to review this policy periodically, as we may update it from time to time to reflect changes in our practices, legal requirements, or business operations. When we make material changes, we will notify you by updating the "Last Updated" date at the top of this page and, where appropriate, by sending you an email notification or displaying a prominent notice on our website.

1. Who We Are and How to Contact Us

Via 313 is a food service business operating in the United States. We are dedicated to providing high-quality food products and exceptional customer experiences through our digital and physical channels.

For any questions, concerns, or requests related to this Privacy Policy or your personal data, please contact us at the email address provided above. We are committed to responding to all privacy-related inquiries in a timely and thorough manner.

2. Scope of This Privacy Policy

This Privacy Policy applies to all personal information collected by Via 313 through the following channels:

• Our website located at food-via313.rest
• Online ordering platforms and third-party delivery integrations
• Email communications and customer support interactions
• Loyalty programs, promotions, surveys, or contests we operate
• Any other digital or in-person touchpoints where we collect personal information

This policy does not apply to information collected by third-party websites, applications, or services that may be linked from our website. We encourage you to review the privacy policies of any third-party platforms you visit.

3. Information We Collect

We collect various categories of information depending on how you interact with our services. The types of information we collect are described below.

3.1 Personal Information You Provide Directly

When you create an account, place an order, contact us, or use our services, you may provide us with the following categories of personal information:

• Identification Information: Your full name, username, and account credentials.
• Contact Information: Email address, phone number, and delivery or billing address.
• Payment Information: Credit card numbers, debit card details, and billing information. Please note that payment card data is processed securely through our third-party payment processors and we do not store full card numbers on our servers.
• Order Information: Details about the food items you order, special instructions, dietary preferences, and order history.
• Communications Data: Any messages, feedback, complaints, or reviews you submit through our website, email, or customer service channels.
• Account Preferences: Saved addresses, notification settings, and food preferences stored in your account profile.
• Promotional Participation Data: Information you provide when entering contests, completing surveys, or participating in loyalty programs.

3.2 Information Collected Automatically

When you visit our website or use our online services, we automatically collect certain usage and technical information, including:

• Log Data: Internet Protocol (IP) address, browser type and version, operating system, referring URLs, pages visited, time and date of visits, and time spent on each page.
• Device Information: Device type (desktop, mobile, tablet), device identifiers, screen resolution, and hardware configuration.
• Location Data: Approximate geographic location derived from your IP address. If you grant permission through your browser or mobile device, we may also collect more precise geolocation data for the purpose of displaying local menu options or estimating delivery zones.
• Clickstream Data: Information about how you navigate our website, including links clicked, items added to your cart, and checkout behaviors.
• Session Data: Information about your browsing session, including session duration and pages accessed within a single visit.

3.3 Cookies and Tracking Technologies

We use cookies, pixel tags, web beacons, and similar tracking technologies to collect information about your interactions with our website. Cookies are small text files stored on your device that help us recognize you and improve your experience. For detailed information about our use of cookies, please refer to Section 9 of this Privacy Policy.

3.4 Information from Third Parties

We may also receive personal information about you from third-party sources, including:

• Third-Party Delivery Platforms: If you place an order through a third-party food delivery service that partners with Via 313, we may receive order and contact information necessary to fulfill your order.
• Social Media Platforms: If you choose to log in or connect your social media account with our website, we may receive information such as your name, profile picture, and email address from that platform.
• Analytics Providers: We work with analytics companies that may provide us with aggregated or pseudonymized data about how users interact with websites similar to ours.
• Marketing Partners: Advertising and marketing partners may share audience data with us to help us reach potential customers with relevant promotions.

4. How We Use Your Information

Via 313 uses the personal information we collect for the following purposes:

4.1 Service Provision and Order Fulfillment

• Processing and fulfilling your food orders, including coordinating with delivery drivers or third-party delivery services.
• Creating and managing your account on our website.
• Processing payments and sending transaction confirmations and receipts.
• Communicating order status updates, delivery notifications, and any changes to your order.
• Responding to your customer service inquiries, complaints, and support requests.

4.2 Personalization and User Experience

• Remembering your preferences, saved addresses, and order history to streamline future orders.
• Personalizing the content and recommendations displayed on our website based on your past interactions.
• Displaying location-relevant menus, promotions, and pricing information.

4.3 Analytics and Service Improvement

• Analyzing usage patterns, trends, and behaviors to understand how customers use our website and services.
• Conducting internal research to improve our menu offerings, website functionality, and overall customer experience.
• Troubleshooting technical issues, bugs, and service disruptions.
• Measuring the effectiveness of our website features and digital campaigns.

4.4 Marketing and Promotional Communications

• Sending you promotional emails, newsletters, special offers, and information about new menu items if you have opted in to receive such communications.
• Displaying targeted advertisements on our website and on third-party platforms based on your interests and browsing behavior.
• Administering loyalty programs, contests, sweepstakes, and other promotional activities.

You may opt out of marketing communications at any time by clicking the "unsubscribe" link in any promotional email or by contacting us at [email protected].

4.5 Legal Compliance and Safety

• Complying with applicable federal and state laws, regulations, and legal processes, including responding to lawful requests from government authorities.
• Enforcing our Terms of Service and other applicable agreements.
• Detecting, investigating, and preventing fraudulent transactions, abuse, and other illegal activities.
• Protecting the safety, rights, and property of Via 313, our customers, and the public.

5. How We Share Your Information

We do not sell your personal information to third parties for monetary compensation. However, we may share your information with certain trusted parties as described in this section.

5.1 Service Providers and Business Partners

We engage third-party companies and individuals to perform services on our behalf. These service providers have access to your personal information only as necessary to perform their functions and are contractually obligated to protect your data and not use it for any other purpose. Our service providers include:

• Payment Processors: Companies that securely process your payment card transactions.
• Delivery Partners: Third-party delivery platforms or courier services that fulfill your orders.
• Cloud Hosting Providers: Companies that host our website, databases, and digital infrastructure.
• Analytics Providers: Services such as Google Analytics that help us understand website traffic and user behavior.
• Email Marketing Platforms: Services that help us send promotional communications to customers who have opted in.
• Customer Support Tools: Platforms that help us manage and respond to customer inquiries efficiently.

5.2 Legal Requirements and Law Enforcement

We may disclose your personal information if we believe in good faith that such disclosure is necessary to:

• Comply with a legal obligation, court order, subpoena, or other legal process.
• Cooperate with law enforcement agencies or government regulators.
• Protect and defend the rights or property of Via 313.
• Prevent or investigate potential wrongdoing in connection with our services.
• Protect the personal safety of our customers, employees, or the public.

5.3 Business Transfers

In the event of a merger, acquisition, restructuring, sale of assets, or other similar corporate transaction, your personal information may be transferred to the acquiring entity as part of that transaction. We will notify you via email and/or a prominent notice on our website before your personal information is transferred and becomes subject to a different privacy policy.

5.4 Aggregated and De-Identified Data

We may share aggregated, anonymized, or de-identified information with third parties for industry analysis, research, marketing, or other purposes. Such data does not identify any individual user and is not subject to this Privacy Policy.

6. Data Security

The security of your personal information is important to us. Via 313 implements a variety of technical, administrative, and physical security measures designed to protect your information from unauthorized access, disclosure, alteration, or destruction. Our security practices include:

• Encryption: We use Secure Socket Layer (SSL) / Transport Layer Security (TLS) encryption to protect data transmitted between your browser and our servers.
• Access Controls: Access to personal information is restricted to authorized personnel who need it to perform their job functions. All employees with access to personal data are subject to confidentiality obligations.
• Secure Payment Processing: Payment card information is processed through Payment Card Industry Data Security Standard (PCI DSS)-compliant payment processors. We do not store full payment card numbers on our systems.
• Regular Security Assessments: We periodically review our security practices and infrastructure to identify and address potential vulnerabilities.
• Data Minimization: We collect only the personal information that is necessary for the purposes described in this Privacy Policy.

If you believe your personal information has been compromised or you suspect unauthorized access to your account, please contact us immediately at [email protected].

7. Your Privacy Rights

Depending on your state of residence, you may have certain rights with respect to your personal information. Via 313 is committed to honoring these rights in compliance with applicable United States federal and state privacy laws, including the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA) for California residents, and applicable protections under the Federal Trade Commission Act (FTC Act) for all U.S. consumers.

7.1 Right to Know and Access

You have the right to request information about the personal data we have collected about you, including the categories of personal information collected, the purposes for which it is used, the categories of third parties with whom it has been shared, and the specific pieces of personal information we hold about you.

7.2 Right to Correction

You have the right to request that we correct inaccurate or incomplete personal information we hold about you. You may also update your account information directly through your account settings on our website.

7.3 Right to Deletion

You have the right to request that we delete your personal information, subject to certain exceptions. We may be required to retain certain information for legal compliance, fraud prevention, or other legitimate business purposes.

7.4 Right to Data Portability

Where technically feasible, you have the right to request a copy of your personal information in a structured, commonly used, and machine-readable format, so that you may transmit it to another service provider.

7.5 Right to Opt Out of Sale or Sharing (California Residents)

Under the CCPA and CPRA, California residents have the right to opt out of the "sale" or "sharing" of their personal information for cross-context behavioral advertising purposes. As noted above, we do not sell personal information for monetary compensation. However, our use of certain advertising and analytics cookies may constitute "sharing" under California law. You may opt out of such sharing by contacting us at [email protected] or by adjusting your cookie preferences through our cookie management tool.

7.6 Right to Limit Use of Sensitive Personal Information (California Residents)

California residents have the right to limit the use and disclosure of sensitive personal information to purposes specifically permitted under the CPRA. If you believe we are using your sensitive personal information beyond these permitted purposes, please contact us.

7.7 Right to Non-Discrimination

We will not discriminate against you for exercising any of your privacy rights. We will not deny you goods or services, charge you a different price, or provide a different quality of service simply because you have exercised a right under applicable privacy law.

7.8 How to Submit a Privacy Rights Request

To exercise any of your privacy rights, please submit a request to us using one of the following methods:

• Email: [email protected]

We will verify your identity before processing your request to protect the security of your information. We will respond to verified requests within 45 days of receipt, as required by applicable law. If we need additional time (up to 90 days in total), we will notify you of the extension and provide a reason for the delay. We do not charge a fee for processing reasonable requests unless they are excessive or repetitive.

You may designate an authorized agent to submit a request on your behalf. Authorized agents must provide written proof of their authorization, and we may still require verification of your identity directly.

8. Data Retention

We retain personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by applicable law. Our general data retention periods are as follows:

After the applicable retention period, we will securely delete or anonymize your personal information so that it can no longer be associated with you. You may request earlier deletion of your personal information, subject to our legal obligations and legitimate business interests, as described in Section 7.3.

9. Cookie Policy

Via 313 uses cookies and similar tracking technologies on our website to enhance your browsing experience, analyze website traffic, and deliver personalized content and advertising. This section provides a brief overview of our cookie practices.

9.1 Types of Cookies We Use

• Strictly Necessary Cookies: These cookies are essential for the website to function properly. They enable core features such as session management, shopping cart functionality, and secure login. These cookies cannot be disabled without affecting website functionality.
• Performance and Analytics Cookies: These cookies collect information about how visitors use our website, such as which pages are visited most often and how long users spend on each page. We use this data to improve website performance. We may use services such as Google Analytics for this purpose.
• Functional Cookies: These cookies allow our website to remember your preferences (such as saved delivery addresses or language settings) to provide a more personalized experience.
• Targeting and Advertising Cookies: These cookies track your browsing habits to enable us and our advertising partners to deliver targeted advertisements that may be relevant to your interests. They may be set by third-party advertising networks.

9.2 Managing Your Cookie Preferences

You can control and manage cookies through your browser settings or through our cookie consent management tool (if available on our website). Most browsers allow you to refuse or delete cookies. Please note that disabling certain cookies may affect the functionality of our website and your ability to use certain features.

To learn more about how to manage cookies in your browser, please visit the support pages of your browser provider. For information about opting out of interest-based advertising, you may visit the Digital Advertising Alliance's opt-out page at www.aboutads.info or the Network Advertising Initiative at www.networkadvertising.org.

10. Children's Privacy

Our website and services are intended for use by adults who are 18 years of age or older. We do not knowingly collect, solicit, or process personal information from individuals under the age of 18. If you are under 18 years old, please do not use our website or provide any personal information to us.

If we become aware that we have inadvertently collected personal information from a child under the age of 18 without verifiable parental consent, we will take immediate steps to delete that information from our records. If you are a parent or guardian and believe that your child has provided personal information to us, please contact us immediately at [email protected] so that we can take appropriate action.

We comply with the Children's Online Privacy Protection Act (COPPA), which prohibits the collection of personal information from children under 13 without verifiable parental consent. As our services are not directed at children, we do not seek to collect such information.

11. International Data Transfers

Via 313 is based in the United States and primarily operates within the United States. However, some of the third-party service providers we engage may be located in, or process data in, countries outside of the United States. If your information is transferred internationally, we take steps to ensure that appropriate safeguards are in place to protect your personal information in accordance with this Privacy Policy and applicable law.

If you are located outside of the United States and choose to use our services, please be aware that your information may be transferred to, stored, and processed in the United States, where data protection laws may differ from those in your country of residence. By using our services, you consent to the transfer of your information to the United States.

We will ensure that any international data transfers comply with applicable legal requirements and that your personal data receives an adequate level of protection regardless of where it is processed.

12. Third-Party Links and Services

Our website may contain links to third-party websites, applications, or services that are not operated or controlled by Via 313. These links are provided for your convenience and informational purposes only. This Privacy Policy does not apply to third-party websites or services. We have no control over and assume no responsibility for the content, privacy practices, or security of any third-party website.

We strongly encourage you to review the privacy policies of any third-party websites or services you visit before providing any personal information. Via 313 is not responsible for any third-party privacy practices or the content of external websites.

13. California Privacy Rights (CCPA / CPRA)

If you are a California resident, you are entitled to the following specific rights under the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA):

13.1 Categories of Personal Information Collected

In the past 12 months, we have collected the following categories of personal information from California consumers, as defined under the CCPA:

• Identifiers (name, email address, IP address, account username)
• Customer records information (physical address, phone number, payment information)
• Commercial information (order history, products purchased, transaction records)
• Internet or other electronic network activity information (browsing history, search queries, website interactions)
• Geolocation data (approximate location based on IP address)
• Inferences drawn from the above to create a profile about a consumer's preferences

13.2 Business Purposes for Collection

We collect the categories of personal information listed above for the business purposes described in Section 4 of this Privacy Policy, including service provision, analytics, marketing, and legal compliance.

13.3 Do Not Sell or Share My Personal Information

California residents have the right to opt out of the sale or sharing of their personal information. Via 313 does not sell personal information for monetary consideration. However, we may share information with advertising partners in ways that may constitute "sharing" under California law. To opt out, please contact us at [email protected].

13.4 Shine the Light Law

Under California Civil Code Section 1798.83 (the "Shine the Light" law), California residents may request a list of categories of personal information disclosed to third parties for their direct marketing purposes during the preceding calendar year and the names and addresses of those third parties. To make such a request, please contact us at [email protected].

14. Federal Consumer Protection

Via 313 complies with the Federal Trade Commission Act (FTC Act), which prohibits unfair or deceptive acts or practices in commerce. Our commitment to transparent data handling, accurate representations about our privacy practices, and fair treatment of consumer data aligns with FTC guidelines on consumer privacy, data security, and online behavioral advertising.

If you believe that our privacy practices violate the FTC Act or other applicable federal consumer protection laws, you have the right to file a complaint with the Federal Trade Commission (FTC) at www.ftc.gov/complaint or by calling 1-877-382-4357.

15. How to File a Privacy Complaint

If you have concerns about how Via 313 handles your personal information and you are not satisfied with our response to a privacy inquiry or rights request, you have the right to file a complaint with the appropriate regulatory authority.

15.1 Contact Us First

We encourage you to contact us directly before filing a formal complaint, as we are committed to resolving privacy concerns promptly and effectively. Please reach out to us at:

• Email: [email protected]

15.2 Regulatory Authorities

If you are not satisfied with our response, you may file a complaint with the following regulatory bodies, depending on your state of residence:

• Federal Trade Commission (FTC): For complaints related to unfair or deceptive business practices.
  Website: www.ftc.gov/complaint
  Phone: 1-877-FTC-HELP (1-877-382-4357)
• California Privacy Protection Agency (CPPA): For California residents with complaints related to CCPA/CPRA violations.
  Website: cppa.ca.gov
• State Attorney General: Residents of any U.S. state may also contact their state's Attorney General office for consumer privacy complaints.

16. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time to reflect changes in our business practices, legal requirements, or industry standards. When we make changes, we will update the "Last Updated" date at the top of this page.

For material changes that significantly affect your rights or our data practices, we will provide additional notice, such as sending an email to the address associated with your account or displaying a prominent banner on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we protect your personal information.

Your continued use of our website or services following the posting of changes to this Privacy Policy will constitute your acknowledgment of and agreement to those changes.

17. Contact Information for Privacy Inquiries

If you have any questions, concerns, or requests regarding this Privacy Policy or our data handling practices, please do not hesitate to contact us. We are dedicated to addressing all privacy-related inquiries in a timely, transparent, and thorough manner.

We strive to respond to all privacy inquiries and rights requests within 45 days of receipt. For complex requests, we may require up to 90 days in total, in which case we will notify you of the extension within the initial 45-day period.

This Privacy Policy was last updated on June 4, 2026, and is effective as of the same date. © 2026 Via 313. All rights reserved.